Alcohol crackdown in Magaluf has no significant impact, tourism boss warns

A high-profile crackdown on excessive alcoholism during the holidays has had no noticeable impact, according to resort bosses. New regulations have been introduced after consultation with the Balearic government, tour operators and local businesses.

Authorities in Mallorca have confirmed that from June 9, drinking in the streets will be banned between 10 p.m. and 8 a.m. and authorities will control the size of bar crawls. But the most controversial rule restricted alcohol for guests who booked all-inclusive stays at select hotels in Mallorca and Ibiza.

Visitors to some hotels can only get three free drinks at lunch and three with their evening meal after the Balearic government said it needed to improve the image of resorts, including Magaluf, which have a reputation for have an alcoholic and bad behavior.

However, a local tourism official revealed that there is still a long way to go to completely change the image of the hotspots. Pepe Tirade, boss of tourism association Acotour, said local media action needed to be more widespread.

He said: “The tourism model will only improve by getting the streets in order. I’m sorry to say that we started the season with the usual problems.

“Is the tourist model changing in all-inclusive hotels? Why insist on something that is not true? I repeat: the tourist model will only improve by putting order in the streets. .”

He added: “We have a new season, but with the usual problems. We have gone through Covid, tourists are coming back. There is talk of improving the quality of tourism, but nothing is changing.

“The pub crawls are back. Going to a series of bars and drinking for little money. There are the party boats, illegal parties with alcohol at sea. has no control over who organizes them.

“Besides the illegal pub crawl and the party boats without any type of activity permit, there is the general quality of the tourist who visits us. In particular the alcoholic tourist, who does not hesitate to urinate in the street and laugh about it.”

Travel agent Thomas Cook has warned customers of changes to all-inclusive rules. An email to holidaymakers said: “Please note that a decree has been issued by the Balearic Government on a new restriction for the all-inclusive meal option. There is a maximum of six alcoholic drinks per person per day that can be served and these drinks will be provided only during lunch and dinner (three each).

“Please note that Magaluf, El Arenal, Playa de Palma in Mallorca and Sant Antoni in Ibiza, there is a new restriction on All Inclusive.”

Travel trade group ABTA backed the drink limit. A spokesperson said: “ABTA will continue to engage with the Government of the Balearic Islands, ABTA members and other parties, to encourage clear communication and the exchange of information, to ensure that vacationers traveling to hotels in designated areas enjoy a positive guest experience.”

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