Forest fruits growing in April | Eurobuildcee
POLAND Wildberries, a Russian online store that debuted on the Polish market in January, revealed some of its first sales figures in Poland.
From January, Wild berries opened 26 brand collection points in Poland, each equipped with fitting rooms with mirrors – seven of them are located in Warsaw, and the rest in Kraków, Poznań, Lublin, Wrocław, Białystok, Gdańsk, Bielsko-Biała, Chorzów, Bytom, Częstochowa, Gdynia, Koszalin, Legnica, Siedlce, Szczecin, Tarnów, Wałbrzych and Kielce. In May, the company’s courier delivery area was also expanded to cover the whole country.
During this period, Wildberries sold approximately 15,500 items of clothing, accessories, cosmetics and toys. In April, sales increased by 260 percent. compared to the previous month, with the largest increase in shoes (+507%), toys (+455%) and underwear (+210%).
According to the company: “Due to restrictions in the country and the self-isolation regime in March and April, the demand of our Polish customers shifted from business clothing to work clothing to casual and casual clothing. The most popular were t-shirts, tracksuits, hoodies, pajamas and home footwear – flip-flops, slippers, etc. This month, when the blockade is gradually loosening, jackets and shirts, as well as sports shoes, shorts and dresses that Poles bought for outdoor and office use, they appeared on the list of the most popular products. “
Wildberries also recently started operating in Slovakia.