Mananalu Joins Overland Expo as the Event’s First-ever Canned Water Sponsor

The partnership will significantly reduce the amount of plastic consumed at two upcoming events for fans of do-it-yourself adventure travel

BOONE, NC and INDIANAPOLIS, August 16, 2021 / PRNewswire / – Mananalu joins Overland Expo as the exclusive water sponsor of the two Overland Expo West (24-26 Sep) and Overland Expo East (October 8-10), taking place at Flagstaff, Arizona. and Arlington, Virginia. respectively.

Water on a mission to end single-use plastic.

Overland Expo is the premier series of events for overlanders, or autonomous travelers in adventure vehicles or motorcycles, offering social events, programs, classes and exhibitors over three days. Overlanders enjoy the trip itself just as much as the destination, with camping, kayaking and other outdoor recreation seen as a key part of the overlanding experience. Unsurprisingly, overlanders are regarded as passionate about the outdoors and stewards of the environment, making the nearly 50,000 people who will gather at the two events a significant audience for Mananalu.s efforts to reduce the consumption of single-use plastics.

WeI am delighted to introduce Mananalu to overlanders across the country, ”said Mananalu CEO David Cuthbert. If anyone understands the importance of preserving our pristine environments, hes the people who explore them with a sense of adventure, but above all: respect. We celebrate the Overland Expo by saying no to single-use plastic. “

Packaged in aluminum, an endlessly recyclable material, Mananalu will be the only water sold on site, resulting in around 24,000 plastic bottles diverted from landfills and our oceans. In addition, Ball Corp., a Mananalu partner, will participate in a joint activation of the brand on site to encourage recycling.

While Overland Expo has historically focused on recycling efforts across events, this new partnership with Mananalu represents an important step towards reducing on-site plastic consumption.

Overland Expo is dedicated to educating and inspiring overlanders, so they can adventure and travel safely and responsibly. This includes limiting the amount of plastic waste that overlanders create on their travels, ”said Lodestone Events Marketing VP Jessica kirchner. ThisThis is why we are so happy to partner with Mananalu. Together, we can further inspire overlanders to explore and protect our natural spaces at the same time. “

Media contacts
Sanny screw
Mananalu
[email protected]

Nick jaynes, communication director
Terrestrial exposure
[email protected]

About Mananalu
Mananalu is a water brand with a mission to help the world stop drinking single-use plastics. Mana “means the sacred spirit of life in Hawaiian. Nalu “means a mighty wave that pushes across the ocean. Founded by an actor, an environmentalist and a native of Hawaii, Jason momoa, Mananalu is creating a wave of change and fighting plastic pollution by canning water with endlessly recyclable aluminum. To learn more, visit www.mananalu.com.

About Overland Expo
Terrestrial exposure® is the worldThe first series of events for the do-it-yourself adventure travel enthusiast, with hundreds of session hours for 4×4 enthusiasts and adventure motorcyclists, inspiring programs, guest speakers and trainers from around the world, the Overland Film Festival, panel discussions, demonstrations, food and a large exhibition featuring several hundred vendors of adventure travel gear, camping gear, bikes, vehicles and services.

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SOURCE Mananalu

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