OH MY GOD! Airbnb is donating $10 million to build the craziest real estate ideas
Airbnb is give 100 people 100K to build the silliest, wackiest and possibly funniest houses in the world. The initiative is called the “OMG! Fund”, and it’s got people talking.
“Creativity comes in all shapes and sizes. Just browse the OMG! Category and you will find our collection of the most unusual houses on Airbnb. If you have a mind-blowing idea, send it to us. You might just get $100,000 from the OMG! Funds to invest in your offbeat build,” Airbnb explains on its website.
Four judges and four criteria
The submitted proposals will be evaluated by four judges: Iris Apfel, a leading figure in fashion and interior decoration, Kristie Wolfe who created some of Airbnb’s craziest listings, Koichi Takada, an award-winning architect based in Sydney, and Bruce Vaughn, the vice president of experience at Airbnb.
The drawings will be judged on the following criteria:
Originality: A winning design will be more than different. It should be surprising, one of a kind and inspire people to reinvent what a home can be.
Feasibility: Your entry must be workable and able to pass building inspections and the like. It must also be completed by August 2023.
Live: The interior should be as memorable as the exterior, striking the perfect balance between an eccentric concept and a comfortable home.
Sustainability: Think about the environment. Consider using clean energy and recycled materials. Your home should have a big impact on guests and a small impact on the planet.
To inspire people, the site even features a few examples like a big potato house, a yellow underwater dwelling, and a double-decker bus. The initiative is part of the company’s extensive overhaul launched in May.
Holiday booking according to accommodation
The company aims for people to book vacations and trips not only based on location, but also based on accommodation.
“We’re in 100,000 cities. Very few people can think of typing more than 20 places [into a search bar]“, Brian Chesky, CEO of Airbnb, says Fast Company at the time of the overhaul. “So what’s going on? Everyone ends up going to the same places. Everyone goes to Vegas and Miami and New York and Paris and Rome and London.”
But what if people chose a destination not for its general criteria but because of the specific home it features? This is what the OMG fund will aim for. Build houses so unique and inspiring that they are worth visiting.
If done correctly, this move could bring in a lot of business for Airbnb. After all, you can book hotels for the most popular destinations on many websites, but you can only book these quirky homes on one website: Airbnb.
The fund will likely see an influx of customers to Airbnb and lots of advertising.