Olympians to Sell Experiences on Airbnb After $ 500 Million Partnership | Airbnb

The International Olympic Committee encourages current and former Olympic athletes to sell their personal experiences and access to their training programs to fans through Airbnb.

Speaking at a press conference in London to announce Airbnb’s $ 500 million (£ 380 million) sponsorship for the next five Olympics, IOC President Thomas Bach said: “This partnership will benefit also directly to the athletes “.

He said: “With the support of Airbnb, we will develop new opportunities for athletes around the world to develop their own sources of direct income through the promotion of physical activity and the Olympic values.”

The Olympic Experiences program “would also enrich the spectator’s Olympic experience,” Bach said.

Stephanie reid, a British long jumper who won silver medals at the 2012 and 2016 Paralympic Games, said she plans to offer a range of experiences to fans through Airbnb.

She said one of the first things she would offer were lessons on how to deal with pre-competition nervousness. “What I’m doing is just normal for me, but other people think it’s really cool,” Reid said.

Mikel thomas, an athlete from Trinidad and Tobago who competed in the 110m hurdles at the 2008, 2012 and 2016 Games, said he would provide opportunities to run with him. “Would have [Airbnb users] wanna roam the cities with me while I’m on the Diamond League tour? ” He asked. “In a world so disconnected, [this will help] go back to human interactions.

Aoife McArdle, head of Airbnb’s Olympic partnership, said the program is a way to connect Olympic athletes with fans. She said the Olympians could share their trips “and earn some much-needed income.”

Airbnb and the IOC did not indicate how much money athletes could charge. Other experiences currently offered by Airbnb include £ 77 boxing lessons per person with world champion Keisher “Fire” McLeod; a pre-Hispanic Shaman renewal ceremony in Mexico for £ 63 per person; and “Horse whispering with an equine therapist” in Barcelona for £ 70 per person.

Airbnb co-founder Joe Gebbia declined to answer questions at the press conference on the company’s UK tax affairs.

Airbnb, which is valued at up to £ 32 billion, paid less than £ 400,000 in UK taxes last year, according to accounts filed with Companies House. It reported UK sales of over £ 300million.

This summer, 10 European cities asked for more help from the EU in their battle against Airbnb and other vacation rental sites, which they say are preventing locals from finding accommodation and changing the face of neighborhoods.

In a joint letter, representatives from Amsterdam, Barcelona, ​​Berlin, Bordeaux, Brussels, Krakow, Munich, Paris, Valencia and Vienna said the “explosive growth” of short-stay rental platforms should be on the agenda for the next series of European commissioners.

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