Overview of the region: 65,000 rooms to be added in Central and Eastern Europe [Infographic]
A search in the TOPHOTELPROJECTS construction database shows that hotel development in Central and Eastern Europe is driven by major international players.
According to our researchers, the hotel market in Central and Eastern Europe will grow by 283 programs and 65,581 keys in the coming years. We take a closer look at key trends and select three properties to watch closely.
Hotel openings per year in Central and Eastern Europe
The rest of 2021 looks pretty busy for the region, with 64 hotels and 12,547 keys due to be completed before the end of the year. No less than 40 of these properties are already in the pre-opening phase.
For 2022, data shows a further 73 launches with 13,655 rooms are expected to go live. However, 2023 will look slightly calmer, with just 34 projects and 7,603 keys underway at the moment. For 2024 and beyond, 112 additional hotels and 31,776 rooms are currently in the pipeline.
Of these 283 new hotels, 170 will belong to the four-star segment, while 113 will belong to the five-star luxury category.
Poland leads the way
Interestingly, Poland is by far the fastest growing domestic hotel market in Central and Eastern Europe – 64 hotels with 12,679 keys are underway here. Warsaw will host seven of these projects, making the Polish capital the third most dynamic urban market in the region.
With 51 properties and 11,366 rooms, Russia ranks second in our national ranking. Its largest city, Moscow, is also second in terms of urban markets, with ten projects underway and 1,478 additional rooms.
Not to be overlooked, Croatia is just behind Russia with 32 new schemas, but with a remarkable 11,699 keys – even more than Poland. This is because the country has a few mega-projects on its development list.
Montenegro is in fourth place in terms of number of properties (21), which is expected to stake 5,330 rooms, while Romania is fifth with 18 upcoming launches and 2,897 keys. And Istanbul is the region’s most active urban market, with a tally of 14 projects and 2,809 rooms.
The most impressive hotel projects in Central and Eastern Europe
The Swissôtel Sofia, which will include 281 hotel rooms as well as hotel residences, definitely promises to be one of the flagship establishments in the region. Once open in early 2023, the program will offer guests three stylish restaurants featuring local and international specialties, a state-of-the-art meeting space including a ballroom and a contemporary executive lounge. The hotel will also include the brand’s signature spa concept, a Pürovel Spa & Sport facility offering invigorating Alpine-inspired treatments, exercise classes and fitness equipment.
Further north, Portum Towers will launch in Bratislava in early 2024. The 490-room hotel will be part of a mixed-use complex consisting of five buildings and extensive green spaces. Guests will have access to a selection of restaurants, cafes, canteens and shops. A gallery, exhibition space, day clinic, spa, and relaxation and fitness center will also be part of the larger development.
Scheduled to open by mid-2022, Park of Poland Hotel will offer 240 rooms and bungalows for guests wishing to stay near the eponymous entertainment complex. In addition to providing high quality lounges and restaurants, the hotel will include 3600 m² of conference space, as well as a 1150 m² ballroom.