Peter Pan at the Valmont Foundation in Venice, Italy

What do you imagine when you hear the phrase “Peter Pan”? The first things that come to mind are freedom, childhood, play, no responsibilities and lots of fun. But there’s so much more to Peter Pan than these imaginary reflections.

The most fascinating thing about art is that its interpretation is so individual to each viewer. Organized by Venice Art Factory, the Valmont Foundation presents its new exhibition, Peter Pan. The Necessity of Dreaming, at Palazzo Bonvicini in the heart of Venice, Italy (which is said to have many parallels with Neverland). Peter Pan is the fourth show from the Valmont Foundation in a series of reinterpretations of classic fairy tales like Hansel and Gretel, followed by a declaration of devotion with Venetian love and Alice in Doomed Country. Peter Pan (coinciding with the Venice Biennale) shows four different interpretations and re-imaginings of Peter Pan by five artists.

An important player firmly rooted in Venetian cultural life, the Valmont Foundation intends to present the 30 artists and 200 works that make up its permanent collection while inviting the associated artists to participate in the ambitious reflections launched by Didier Guillon. Didier Guillon is not only the founder of the Valmont Foundation but also an artist and the owner of the family group Valmont Cosmetics.

“Luxury rhymes with art throughout the Valmont Group. To make an everyday product extraordinary for the time of a limited edition or to sublimate a new launch through a work of art, each creation is a dialogue between art and cosmetics – with committed visuals, limited editions of exception, and more,” explains Guillon.

“Does the eternal youth that Peter Pan represents coincide with the vision of Valmont’s anti-aging cosmetic line? I ask Guillon Didier. “Of course,” he replies. “It’s an excellent parallel with our work within the Valmont group and with the dreams of our clients. He adds: “Everyone needs an escape route in everyday life, a place where they can go in their head. »

Luca Berta, curator of the exhibition, intervenes and declares: “Peter Pan embodies this fantasy of escape and freedom better than anyone. But Peter is half-human, half-bird. As adults and real people, we cannot take to the air and fly over a freedom that, once gained, is forever ours. We don’t have all the time in the world. The problem is that sometimes we just forget how children see the world.

“Peter Pan is therefore not the paradigm of an artist still in contact with the child’s imagination, as many like to see it. Rather, it is an allegory of a Dionysian place, ruled by the ambiguity of an ever-changing reversal of values ​​and the will to power of a childishly indomitable ego, free from any pretense of responsibility. And, it’s just the place that every artist, if they want to be an artist, must first visit,” he explains.

During a workshop on the island of Hydra, the curators asked the artists to reinterpret Peter Pan in their own terms. Each artist read the book on their own, then came up with ideas that represent their own perception of the complex (but so simple) figure of Peter Pan, of freedom, of dreams.

Peter Pan. The necessity of the dream at the Valmont Foundation, will continue until 26.02.2023.

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