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A 131-unit rustic-style short-term rental with a speakeasy concept rooftop bar arrives where Wynwood begins, next to the train tracks, developed by Rilea Group and Ann Arbor, MI Promanas-based real estate investor group , and hoping to usher in the end of next year.
The project, called The Rider, would be located northwest of 29th Street and on Florida’s East Coast Railroad line, spanning over half an acre of land, and would feature a painted sign that reads “Wynwood Starts Here, Take a Walk on the Wild Side” on its facade, which is to have brick walls and distressed metal accents throughout.
The Rider is also to have 131 luxury units for short-term rental, 6,500 square feet of ground floor retail, 146 parking spaces and a 4,000 square foot rooftop bar. , inspired by Sugar at the East Miami Hotel and the 1920 to 1933 Prohibition Zone speakeasy bars, which were underground or secret bars that sold alcohol illicitly.
The bar must be accessible from the east side of the building by a separate elevator from the one on the west side which would lead to the rental units.
“We wanted to put the entrance as far away from the roof as possible so as not to disturb the residents,” said Diego Ojeda, president of Brickell-based Rilea Group. “We are expecting a long line of crowds to enter, so we are placing it directly to the side of the train tracks, where it will be blocked [from noise]. We think having a rooftop bar, where Wynwood meets Midtown, is going to be a huge hit in the area.
The building is to be constructed as an apartment building, although the units are short-term rentals advertised on platforms including Airbnb, Booking.com, Vrbo and Hotels.com, he added. People are expected to stay for around three to four days. “Having apartment-type units, with a balcony and a full kitchen, will be much more comfortable for them. People are going to prefer that to going to a small, crammed room in a hotel.
The building units, which span 104,625 square feet in total, would be run like a hotel. The most likely business model that Rilea Group will use to operate this project, Mr. Ojeda said, would be to operate the building in-house, with dedicated cleaning staff and a hoist.
Other options, he said, would be to lease the units to a national operating company to run and maintain; or renting the building to several different companies that would look after and maintain each for a certain number of units.
“But most likely we will do it internally,” he said.
The project passed the two local review boards it needed to move forward in October, the Wynwood Design Review Board and the Urban Design Review Board, both with unanimous support.
“Since we are on train tracks,” Mr. Ojeda said, “we use salvaged tracks that have been placed on the side of our garage. Over time these tracks will rust, so you will have a very cool, [decorated] with train tracks, and I think it will be something very unique in the region.
The next Brightline station would be 85 meters away. Deforma Studio will be the architect for The Rider and the interior designer will be Radyca Inc., also headquartered in Brickell.
The project is expected to start at the end of 2023 and construction would take 24 months, Mr Ojeda previously said.
Rilea Group purchased in June 2021 the property adjacent to The Rider, which is to be the space for Mohawk at Wynwood – located at 56 NE 29th St.
– a 226-unit multi-family home rental in a 12-story building on 1.5 acres, with 22,000 square feet of ground floor retail and potential 3,500 square feet of office space, among others amenities.
The Mohawk at Wynwood site was purchased for $22 million, while The Rider site was purchased for $12.2 million.
“We now have 80% construction facilities [plans], and now we are submitting this to the building department,” Mr. Ojeda said. “We hope we can have a permit where we can innovate in the summer of next year. We are partnering with Iconic Images, and with the Morrison Hotel Gallery in New York, to have dozens of photographs of objects collection of rock and roll and punk rock singers from the 70s, 80s and 90s. »
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