The United States stands out as the number one international destination among Mexican travelers

The United States is the number one international destination for Mexican travellers, followed by Canada and Spain. However, New York and Miami also appear independently in fourth and fifth place alongside France.

This trend in travel to the United States demonstrates a gradual recovery in consumer confidence in the possibility of short-term travel, without the risk of COVID-19.


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Among the reasons for the trips were the perception that the opportunity of the trip would not be repeated, escaping confinement during the pandemic, visits to relatives and the replacement of international trips instead of national ones.

Mexican travelers also considered previous experiences in these destinations, ease of booking and arrival, recommendations from friends and family, and advertising and sales, although images of each destination in films or series have also played an important role.

On the other hand, many travel plans have been hampered by the impact of COVID-19 on families, the fear of the risk of contagion and complications arising from the closure of borders in several countries, the decrease in air frequencies and the increase in prices. on some routes.

Couple hiking in the woods near Portland, Oregon
Couple hiking in the woods near Portland, Oregon. (photo via KQconcepts/iStock/Getty Images Plus)

Fifty-two percent of those who traveled from the onset of the pandemic outbreak through November 2020 engaged a traditional travel agency, while the remaining 48% preferred online digital platforms.

These data are part of the analysis entitled “Perceptions and attitudes of Mexican travelers in the post-Covid-19 era” by Dr. Francisco Madrid Flores, Director General of the Center for Tourism Research and Competitiveness of Anahuac University (CICOTUR for its acronym in Spanish).

The CICOTUR document, open for consultation, is based on a questionnaire applied to 1,355 people – between November and December 2020, with the second phase taking place in May 2021 – by students from the University of Anahuac and representatives of CICOTUR, considered as the first think tank on tourism in Mexico.

Flamenco dancing in Granada, Spain
Millennials (41%) and Gen X (31.7%) were the two main groups of travelers. (photo via PobladuraFCG/iStock Editorial/Getty Images Plus).

The study shows that Generation Y (41%) and Generation X (31.7%) represent the two main groups of travelers. However, Centennials also participated at 18.2%, as did Baby Boomers (9.1%), who were driven by activity options, quality services, destination safety, pricing, l hygiene and the prestige of towns or countries.

Seventy-two percent of Gen Xers traveled with family, Baby Boomers often traveled as a couple (30.1%) while Millennials preferred to travel with friends.

Nationally, from March 2019 to May 2021, Mexicans spent $270 million traveling to Mexico, where five favorite destinations were Cancun, Acapulco, Puerto Vallarta, Oaxaca and Los Cabos. Most (51.8%) preferred traditional hotel accommodations and 37% opted for rented private homes and platforms such as Airbnb.

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