UK seaside vacation rental prices soar with demand for stays
United Kingdom: search for the “consumer champion” brand Who? shows that holiday rental prices have risen by up to 140% in some UK beach destinations compared to the same period a year ago.
While so-called festive ‘vacations’ are on the rise among travelers eager to spend their money saved on travel, there is, on the other hand, a significant percentage of the UK population hesitant to book vacations in the UK. stranger when doubt persists. the timing of the easing of Covid-19 restrictions and the pace of vaccine deployment.
At the time of writing, UK households will be able to book stays in self-catering accommodation from April 12. [ahead of hotels and B&Bs on 17 May], according to Prime Minister Boris Johnson’s recent roadmap announcement on exiting the lockdown. However, public holidays abroad can only be authorized from May 17 at the earliest.
This lingering sense of uncertainty is simultaneously driving up vacation rental prices, according to research by consumer group Which? revealed that property prices on Airbnb and Vrbo had increased in ten of the UK’s top travel destinations compared to the same time last year.
Domestic holidaymakers are now required to pay an average 35% more for a UK beach holiday in July and August this year, compared to May and June 2020, when the first lockdown was starting to ease.
Who? also found that the biggest price increase in its study was for a one-bed maisonette in Brighton which was listed on Airbnb in 2020 for £ 53 per night, but will now cost £ 127 this summer, marking a 140% increase.
The strengths of Which? study included these price increases from summer 2020 to 2021:
- Brighton: £ 53 per night – £ 127 per night [140 per cent rise]
- Eastbourne: £ 409 for seven nights – £ 696 [70 per cent rise]
- St Ives: £ 860 for seven nights – £ 1,263 [47 per cent rise]
- Llandudno: £ 427 for seven nights – £ 596 [40 per cent rise]
- Bournemouth: £ 722 for seven nights – £ 958 [33 per cent rise]
- Swanage: £ 652 for seven nights – £ 840 [29 per cent rise]
- Scarborough: £ 609 for seven nights – £ 693 [14 per cent rise]
Who? Travel Editor-in-Chief Rory Boland said: “Many vacationers can’t wait to finally hit the seaside this summer, so it’s perhaps not surprising that high demand has also pushed up prices for certain destinations. If people are willing to pay more for their summer vacation this year, it is essential that they know that their money will be protected or returned to them hassle-free in case they cannot travel as planned.
“Make sure you choose a supplier who offers fair and flexible booking terms, so you aren’t looking for a refund if something goes wrong,” he added.
Short-term rental property management platform Guest recently released data showing that Boris Johnson’s roadmap announcement triggered an 88% increase in UK short-term rental booking volume compared to booking volume a week earlier.
The volume of bookings made between February 22 and 28, 2021 observed by Guesty was 160% higher than the average weekly booking volume observed in the UK throughout the Covid-19 pandemic up to this point. The majority of these reservations were made for the summer season.
Total UK summer short-term rental bookings 2021 [June, July and August] was 36% higher than the UK summer booking volume in 2020.