Key points to remember
- The partnerships will help develop and showcase curated cultural and creative experiences on Airbnb in less touristy neighborhoods.
- Mexican entrepreneurs will participate in UNESCO-led trainings to develop authentic cultural experiences that represent the unique, cultural and creative traditions of Mexico City.
- The new Remote Work Center provides accommodation inspiration, information on entry requirements and visa policies for anyone looking to work remotely in Mexico City.
Airbnb announced partnerships with the Government of Mexico City and UNESCO to promote the city as a global hub for remote workers and to develop and showcase cultural and creative stays and experiences on Airbnb that enhance Mexico City’s reputation as a as the capital of creative tourism.
Mexico’s vibrant capital is a popular destination for travelers and remote workers. The partnerships will support Mexico City’s ambition to become a global hub for remote workers and the capital of creative tourism. Travelers come to Airbnb to seek unique and special experiences from hosts, and these partnerships will help ensure an abundance of unique Mexican experiences.
“Airbnb is proud to partner with UNESCO and the government of Mexico City to nurture the next generation of cultural entrepreneurs and creative experiences,” said Airbnb co-founder Nathan Blecharczyk on his first visit to Mexico City. “With the rise of remote work around the world, destinations need to think about how to ensure that the benefits of remote work are felt by the whole community. The best approach is one that not only attracts workers remotely, but also integrates them into communities so that all residents can benefit from this rising trend.
“Remote workers have a lot to bring to Mexico City and that’s why this alliance is so important. Together with Airbnb, we will improve the options offered by the city. This is an opportunity to demonstrate that Mexico City adapts and innovates in the face of adverse scenarios, such as the pandemic. – Diana Alarcón, General Coordinator of Counselors and International Affairs of Mexico City.
“Creativity is the source from which culture emanates. It must therefore be a source of universal growth that we support and strengthen. Mexico City is synonymous with creative tourism. It has more museums than any other city in the world, other than London. Its linguistic diversity encompasses at least 55 of the 68 indigenous languages, and it is the entity in Mexico that has the most UNESCO declarations, among which are UNESCO city networks such as the Creative City of Design , the city of learning and the inclusive city”, said the representative of UNESCO in Mexico, Frédéric Vacheron.
Partnerships
Airbnb’s partnership with UNESCO builds on its “Mexico on the ground” sustainable tourism initiative and will promote the cultural and natural heritage of Mexico. Through a dedicated online site, Airbnb will showcase unique cultural and creative destinations and experiences.
As part of its partnership with Airbnb, the government of Mexico City invited its network of tourism entrepreneurs to participate in a series of training sessions led by UNESCO. The program will help entrepreneurs develop authentic cultural experiences that represent Mexico City’s unique, cultural and creative traditions in many diverse neighborhoods.
To kick off the campaign, Airbnb created a dedicated website for remote workers looking to live and work in Mexico City. The The Mexico City: Capital of Creative Tourism site features the first new experiences developed through partnerships with the Government of Mexico City and UNESCO:
Live and work anywhere on Airbnb
Since the start of the pandemic, remote working has increased worldwide and the trend is also evident on Airbnb’s platform, with many customers choosing to live and work in locations for extended periods of time.
Long-term stays (more than 28 days) continue to be Airbnb’s fastest growing category by travel duration compared to 2019. Long-term stays were up almost 25% compared to a year ago and almost 90% compared to Q2 2019. This trend is also present in Mexico City where long-term stays increased by more than 30% in Q2 2022 compared to the same period in 20191.
Based on this trend, the platform announced last May its “Live and work anywhere” program that will focus on work with 20 destinations around the world to make life and work easier for travelers while respecting local regulations, with a focus on the redistribution of tourism and the development of new economic opportunities.
Mexico has two destinations on the list: Mexico City and Baja California Sur, where Airbnb has partnered with the state on a program to bring travelers a solid ecotourism and sustainability framework.
Through Airbnb’s partnerships with Mexico City and UNESCO, the platform aims to help redistribute tourism in the city by strengthening and promoting cultural and creative experiences that will create economic opportunities for more Mexicans.
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In Q2 2022, long stays of 28 days or more remained our fastest growing category in terms of travel duration compared to 2019. Long stays increased by almost 25% compared to a year ago and nearly 90% compared to Q2 2019.
About UNESCO
The United Nations Educational, Scientific and Cultural Organization (UNESCO) is the United Nations specialized agency for education, science, culture and communication. With its six cultural conventions, UNESCO promotes the integration of culture as a factor of peace, inclusive economic development, social cohesion and sustainable management of biodiversity, in addition to the exercise of cultural rights and the gender equality, among other goals. Based on Goals 8 and 12 of the United Nations 2030 Agenda for Sustainable Development, UNESCO promotes the development and implementation of policies to promote sustainable tourism that creates jobs and values culture and people. local products.
About Airbnb
Airbnb was born in 2007 when two Hosts welcomed three guests into their San Francisco home. Since then, it has over 4 million Hosts who have welcomed over 1 billion guest arrivals in over 220 countries and regions. Traveling on Airbnb retains more of the financial benefits of tourism with the people and places that make it happen. Airbnb has generated billions of dollars in revenue for hosts, most of whom are individuals listing the homes they live in. Of Hosts who self-identify, more than half are female, and one in five employed Hosts is either a teacher or healthcare worker. Travel on Airbnb has also generated more than $4 billion in tax revenue worldwide. Airbnb has helped advance more than 1,000 regulatory frameworks for short-term rentals, including in 80% of our top 200 geographies. In late 2020, to support our continued expansion and diversification, we launched the City Portal to provide governments with a one-stop-shop that supports data sharing and compliance with local registration rules. We continue to invest in innovations and tools to support our ongoing work with governments around the world to advance travel that best serves communities.
About Airbnb.org
Airbnb.org is a non-profit organization dedicated to facilitating temporary stays for people in times of crisis around the world. Airbnb.org operates independently and leverages Airbnb, Inc.’s technology, services, and other resources free of charge to further Airbnb.org’s charitable purpose. The inspiration for Airbnb.org began in 2012 with a single host named Shell who opened her home to people affected by Hurricane Sandy. It sparked a movement and marked the beginning of a program that allows hosts on Airbnb to offer stays to people in need. Since then, the program has evolved to focus on emergency response and to help provide stays for evacuees, aid workers, refugees, asylum seekers and frontline workers fighting the spread of the virus. COVID-19. Since then, the hosts have offered to open their homes and helped provide accommodation for 100,000 people in times of need. Airbnb.org is a separate and independent entity from Airbnb, Inc. Airbnb, Inc. does not charge service fees for stays supported by Airbnb.org on its platform.
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