VANITY GROUP signs Hotel Amenity Collection with Jo Loves by Jo Malone CBE

Jo Loves by Jo Malone CBE has announced the launch of a collection of luxury scented hotels. Distributed exclusively through global hotel equipment supplier VANITY GROUP, the Jo Loves Hotel collection will include a bespoke range of body and hair care equipment.

Jo Loves by Jo Malone CBE has announced the launch of a collection of luxury scented hotels. Distributed exclusively through a global supplier of hotel amenities VANITY GROUPthe Jo Loves Hotel Collection will include a bespoke range of body and hair treatments.

The collections offered as part of the partnership have been selected by Jo Malone CBE, they are:

  • JO BY JO LOVES: With fragrant notes of grapefruit, lime, black pepper and cedarwood, the fragrance is inspired by her enduring love of grapefruit notes and to celebrate past, present and future memories.
  • POMELO: with fragrant notes of pomelo, vetiver and suede, the fragrance is inspired by memories of summer vacations; white sand beaches, crisp linen sheets and sparkling ice water.
  • GREEN ORANGE & CORIANDER: With fragrant notes of black pepper, bitter green orange and coriander seeds, the scent reminds Jo of a Sunday brunch in town, wrapped up in a cashmere sweater while enjoying a glass of sweet red wine in front a crackling log fire.
  • MANGO THAI LIME: With fragrant notes of ripe golden mango, lime and black pepper, the fragrance draws inspiration from Thailand to create an explosive combination of sweet, pungent and pungent aromas.

The four prestigious collections are inspired by the memories and moments in life that Jo loves the most – many of which have travel close to their hearts. Luxury hotels around the world will be invited to share beautiful and unexpected moments of Jo Loves with their guests.

VANITY GROUP Founder and CEO Paul Tsalikis said of the first such hotel collection:

“Jo Malone is one of the world’s most innovative olfactory artists – there is no one more distinguished in the world of perfume or business. The Jo Loves brand elegantly captures and reminds us of our favorite pastimes; we are honored to connect Jo Loves by Jo Malone CBE with the world’s most famous luxury hotels and their clients.

Jo Loves founder Jo Malone CBE said:

“Two of my great loves in life are perfume and travel, the storytelling possibilities are endless and for me it’s life changing. I’m thrilled to be partnering with VANITY GROUP. I love new adventures and collaborations they always make us travel and appeal to our imagination. I look forward to this exciting chapter.

The Jo Loves Hotel Collection is available by invitation only and includes shampoo, conditioner, bath and shower gel, body lotion, hand soap and hand lotion available in sustainable and environmentally friendly packaging. Sizes include 30ml and 50ml tubes, 40ml and 75ml bottles, 400ml refillable bottles, 380ml non-refillable float bottles and triple grinded soap available in 30g and 50g. The collection is available exclusively through VANITY GROUP.

Request samples via: [email protected]

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