Airbnb’s new ‘Vineyard’ category is turning dew for hosts, after the property rental giant reported that stays near vineyards brought more than $270 million to its hosts in the United States this spring.
Yes, it’s time for the wine tourism boom in vineyards and beyond around the world, and Airbnb has solidified the idea by announcing that U.S. hosts in its vineyard category have raised over $270 million. this spring.
In the United States alone, “hosts offering stays near wineries collectively earned more than $270 million in the second quarter of 2022 alone, with an individual U.S. host in the winery category typically earning more than $8,000 on the same period,” Airbnb said.
According to a Release from the real estate rental giant, 45% of American hosts are between the ages of 30 and 50, and 62% identify as female.
The cities with the most Airbnb vineyard listings in Q2 2022 are:
- Branson, Mo.
- North Myrtle Beach, South Carolina
- Pigeon Forge, Tennessee
- Sevierville, TN
- Davenport, Florida
- Ithaca, New York
- Four Corners, Florida
- Paso Robles, California
- Moab, UT
- Williamsburg, Virginia
- Beech Mountain, North Carolina
Meanwhile, the top US states that have generated the most revenue from Airbnb stays near wineries are:
- California ($61 million)
- Tennessee ($42 million)
- Florida ($17 million)
- New York ($16 million)
- South Carolina ($14 million)
- Missouri ($13 million)
- New Jersey ($10 million)
- Washington ($9 million)
- Massachusetts ($8 million)
- Michigan ($7 million)
In May 2022, there were over 120,000 stays listed in the vineyard category. In 2021, the entire Vineyard category on Airbnb in the UK alone brought in almost £35 million.
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