Short-term rental bookings in Sonoma County through services like Airbnb and Vrbo are returning to pre-pandemic levels after seeing a 25% increase in demand since 2019, a company spokesperson says. short term rental research AirDNA.
Madeleine Parkin, public relations specialist for AirDNA, said the number of listings available for Sonoma County is slightly lower than it was in 2019, but demand has still increased. The Denver-based company tracks vacation rental data nationwide.
“Sonoma County is a lovely seasonal destination, with a strong summer season, which has both lengthened and grown since pre-pandemic, as many of us sought out driving destinations to enjoy a break. “, Parkin told The Press Democrat.
Average daily rates for short-term rentals of entire properties in Sonoma County have also increased 24% since 2019, with the average daily rate in October being $577.50 per night.
Parkin said now that families are more comfortable traveling together, larger properties are being booked.
“(Travelers are) also affected by the concept of ‘revenge travel,’ as customers are willing to spend a little more for a more luxurious stay after so many months without a vacation,” she said.
Sara Edwards is the small business and consumer reporter for The Press Democrat. You can reach her at 707-521-5487 or [email protected]. Follow her on Twitter @sedwards380.
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