Discover the new forefront of Cloud Computing, from GlossGenius to TRM Labs

As businesses large and small look to the cloud to meet the challenges of an increasingly digital world, the newcomers of the Cloud 100 Rising Stars are ready to step in.

Produced in partnership with Bessemer Venture Partners and Salesforce Ventures, these 20 private companies, all of which raised $ 25 million or less in total funding, were judged on the basis of selection criteria including financial, marketing, leadership, people and culture. The result: an unranked group of promising cloud companies leveraging the cloud for a wide range of impacts.

To support small business owners in the beauty industry, Danielle Cohen-Shohet combined her experiences as a freelance beauty professional and as a full engineering programmer to create GlossGenius, appointment management and scheduling software for salons and spas. “I think the biggest operational challenge we solve is that small business owners wear a lot of different hats,” she says. “They have a lot of competing priorities.”

TO Right foot, Graduated from Standford CEO Danielle Pensack and her co-founders are tackling the U.S. debt crisis with a streamlined debt payment API for employers to help them pay off student and credit card debt. And at Cocoon, Mahima Chawla and her team automate all aspects of the employee leave process for their clients, which includes this year’s Cloud 100 list members like Benchling and Carta.

Blockchain intelligence company TRM Laboratories, which monitors and detects crypto fraud and financial crime, has a core staff team that includes an FBI expert on nation-state cyberattacks, a secret service crypto forensics expert, and former adviser Principal of the Under-Secretary of the Treasury Department. The company increased its revenue by 453% year over year, said CEO Esteban Castaño.

A number of Rising Stars companies are harnessing the power of cloud technology and AI to solve data problems. Transform CEO and co-founder Nick Handel, a Forbes 30 Under 30 alum, was inspired by his work as a data scientist on Airbnb’s premier metrics store to build a business that provides tools for others to track and share their business metrics in one place. Collaborative notebooks platform Remarkable also has for mission to facilitate the work with the data. One of eight female CEOs on the Rising Stars list, CEO Michelle Ufford brings her experience working with the engineering teams at Netflix and GoDaddy to help reduce friction between analytics and data science teams .

While a majority of these cloud newbies reside in San Francisco, there are a few outliers. Malomo, a shipment tracking platform that helps e-commerce businesses create branded marketing experiences for their customers, is based in Indianapolis. Tribe, which capitalizes on a network of 60,000 social media influencers to help businesses build an online community, is headquartered in Toronto. And, based in Auckland, New Zealand Porter helps businesses save money on expensive hardware by managing cloud-native applications that allow programs to run virtually.

As they continue to innovate in their respective industries, the Rising Stars are well on their way to the six-year-old Cloud 100 List, a leap others have made before. Startups that have reached the top spots on this year’s Cloud 100 list include Canva Design Software (# 3), Toast Catering Software (# 5), Figma Design Tool (# 7) and ServiceTitan service software (# 8). Other former rising stars on this year’s list include Zapier and Cloudinary (as of 2017); Benchling, and Calendly (2018); and Notion (2019).

Read the full list of rising stars below. For the rest of the Cloud 100 package, see here.

  • SummaryOps: Automation of back-office operations (CEO: Hari Raghavan)
  • Plane: Internal tools development platform (CEO: Ravi Parikh)
  • Anrok: Sales tax software for SaaS companies (CEO: Michelle Valentine)
  • Cocoon: AI-based tool for employee leave process (CEO: Mahima Chawla)
  • Code View: Understanding and transparency of the code base (CEO: Shanea Leven)
  • GlossGenius: Spa and salon workflow management software (CEO: Danielle Cohen-Shohet)
  • Hightouch: Data synchronization platform (CEO: Kashish Gupta and Tejas Manohar)
  • Malomo: Order tracking and e-commerce marketing platform (CEO: Yaw Aning)
  • Same: Instant Note Taking Software (CEO: Kevin Moody & Dennis Xu)
  • Meroxa Inc. : Real-time data orchestration (CEO: DeVaris Brown)
  • Remarkable: Collaborative notebook platform for data (CEO: Michelle Ufford)
  • Pocus: Data-driven platform for product-driven sales (CEO: Alexa Grabell)
  • Porter: Cloud native application management (CEO: Neil Cresswell)
  • Primer: Payment automation platform (CEO: Gabriel Le Roux & Paul Anthony)
  • RevOps: Automation Tool to Increase Sales and Revenue for SaaS Businesses (CEO: Adam Ballai)
  • Right foot: Student Debt and Credit Card Payments API (CEO: Danielle Pensack)
  • Spot IA: Artificial intelligence for video surveillance in the cloud (CEO: Tanuj Thapliyal)
  • Transform: Centralized metrics store for data analysis (CEO: Nick Handel)
  • Tribe: Cloud-based community engagement platform (CEO: Siavash Mahmoudian)
  • TRM Laboratories: Detection of cryptographic fraud and financial crime (CEO: Esteban Castaño)

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See the Cloud 100 list

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