Airbnb destinations target digital nomads

BANGKOK, July 8, 2022: Airbnb will partner with 20 destinations around the world to attract digital nomads, including Thailand, Bali, Lisbon and the Caribbean.

Earlier this year, Airbnb launched its “Living and Working” Anywhere initiative to identify some of the world’s most remote and worker-friendly destinations and help governments and Destination Marketing Organizations (DMOs) kick-start tourism and provide economic support to communities after more than two years travel restrictions.

The 20 destinations Airbnb will highlight

  • Baja California Sur, Mexico
  • Bali, Indonesia
  • Brindisi, Apulia, Italy
  • Buenos Aires, Argentina
  • Caribbean
  • Canary Islands, Spain
  • Cape Town, South Africa
  • Colombia
  • Dubai, United Arab Emirates
  • Friuli Venezia Giulia, Italy
  • Lisbon, Portugal
  • Malta
  • Mexico City, Mexico
  • Palm Springs, California, USA
  • Queensland, Australia
  • rural france
  • Salzkammergut, Austria
  • Tampa Bay, Florida, USA
  • Thailand
  • Tulsa, Oklahoma, USA

Over the next few months, Airbnb will be working closely with destination partners ranging from entire countries to smaller, lesser-known cities. They were selected based on their appeal to remote workers and progressiveness in changing policies for those looking to live and work in a different region and appeal to a new type of traveler. The initiative builds on work during the pandemic, which has seen Airbnb partner with more than 160 governments and DMOs to specifically support efforts to encourage the return of tourism, including through remote working.

Millions of people are now more flexible about where they live and work. As a result, they spread to thousands of towns and cities, remaining for weeks, months, or even entire seasons at a time.

About one in five guests globally said they booked Airbnb to allow them to work remotely while traveling in 2021. This trend continued in the first quarter of 2022, with long-term stays at an all-time high, doubling from size compared to the first quarter of 2019. They are essentially “living” on Airbnb, as customers have already planned stays in more than 72,000 cities and towns* this summer.

Research from Harvard Business School shows that while it’s clear that digital nomads, and remote workers in general, can be a boon to any economy, they could also play a key role in fostering entrepreneurship. in the communities where they stay, creating “technology clusters” around the world.

Airbnb co-founder and chief strategy officer Nathan Blecharczyck said: “In the two years since the pandemic began, a new world of travel has emerged in which many workers are untethered. at a desk. By collaborating with these destinations, we want to make it easier for workers to take advantage of this flexibility and support the return of safe and responsible travel. We know that travel provides important economic opportunities for local communities and connects people around the world. We’re excited to launch this one-stop-shop for anyone considering joining the millions of workers who are already taking advantage of this new trend in work and travel flexibility. »

*Cities and towns should have guest check-in between June 1 and August 31, 2022, beginning April 29, 2022.

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