Airbnb
is rolling out new online content hubs with information for people looking for long-term stays where they can work remotely.
The company first announced the “Live and Work Anywhere” initiative in late April, alongside its own policy allowing Airbnb employees to travel and work globally.
The company invited destinations to apply to be part of the promotional effort – asking them to describe what makes their destination attractive for remote work, entry and visa requirements, service availability Powerful Wi-Fi and Cellular and examples of opportunities for remote workers to connect with the local community.
Airbnb has now selected 20 destinations that will receive landing pages on the platform intended to act as a “one-stop-shop” for remote workers, with information on long-stay listings, entry requirements, tax policies and more.
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“In the two years since the start of the pandemic, a new world of travel has emerged in which many workers are not tied down to a desk. By collaborating with these 20 destinations, we want to make it easier for workers to take advantage of this flexibility and support the return of safe and responsible travel,” said Nathan Blecharczyck, co-founder and chief strategy officer of Airbnb.
“We know that travel provides important economic opportunities for local communities and connects people around the world. We are excited to launch this one-stop-shop for anyone considering joining the millions of workers who are already taking advantage of this new trend in flexible work and travel. »
Participating destinations are located around the world, including Italy, Argentina, Indonesia, the United States, South Africa and Australia.
“As we move towards a new normal in travel, we believe our partnership with Airbnb will help revitalize Indonesia’s tourism industry with a focus on longer and better stays,” said Sandiaga Uno, Minister of Tourism and Creative Economy of the Republic of Indonesia. .
“Indonesia is ready to welcome the world – including digital nomads who seek remote work-friendly locations like Bali, which offers plenty of amenities, infrastructure and a lifestyle connected to nature and the local community. “
In addition to working with destination marketing organizations and local government agencies to promote the online hubs — which will be rolling out in the coming months — Airbnb says it will also work with them to create educational campaigns to promote “the accommodation and responsible travel as a teleworker”. .”
Airbnb says about 20% of its users said they were working remotely while staying at its properties in 2021.
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