Charlyn Okigbo is Sales and Business Development Manager at Amazon Black Business Accelerator

Charlyn Okigbo is leading sales and development for one of Amazon’s most significant initiatives this year: the Amazon Black Business Accelerator, a program to help black entrepreneurs thrive on the e-commerce site. “My role here is really to attract and engage potential sellers,” Okigbo said, noting that it means “to evangelize Amazon as a platform where black-owned sellers can be successful.”

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Okigbo, 34, started at Amazon five years ago as a retail buyer for luxury and beauty brands. She then helped launch Amazon Pharmacy and was responsible for marketing for Amazon payment services.

Okigbo says she is inspired by women leaders in tech and media, including Bozoma Saint John, chief marketing officer of Netflix, and Angela Ahrendts, former senior vice president of Apple. “They don’t just succeed in one business,” Okigbo says. “They tried different things with different companies and were successful.”

Okigbo says one of his career goals is to help a brand reach new heights. “I think that’s the next meaty challenge I’m looking for,” she says. “How do I take a brand in the making and blow it out of the water and make it a household name.” “