Within 10 minutes of launching its campaign, Oculis Lodge glamping domes raised $10,000 – and 10x that in just over a month.
Glamping is having its big moment right now. People want to camp, but they don’t really want to “live the life”. They want relaxation and access to nature, without leaving behind the conveniences and comforts of home.
Between 2022 and 2030, the size of the global glamping market is expected to grow by 10.9% according to a report by Grand View Search. In 2021, the market was valued at $2.35 billion. In 2022, it is expected to reach $2.74 billion.
The glamping business is booming.
And with the rise of Airbnb, a frenzy has ensued to book a glamping experience at places like Torres del Paine in Patagonia, or Glacier National Park.
The Oculis Lodge Indiegogo campaign shows just how much interest this form of luxury camping is generating. The lodge will be located on private property in the Cascade Mountains near Mount Baker, Oregon. It promises a serene escape “nestled in nature,” with chic private hot tubs and saunas, organic dining options, fire pits, patios, and heated spaces for yoga.
Oculis Lodge launched its fundraising campaign on November 21. And within 10 minutes, he had reached his original goal of $10,000. Within a month, the campaign had raised over $1 million, leaving almost every other Indiegogo campaign in the dust.
Oculis Lodge: Highlife Glamping in the Cascades
Like most million-dollar ideas, the Oculis Lodge concept is simple: build domes in nature. Then, outfit them with “relaxing gear to make your out of office message count.”
The domes themselves will be quite smooth. They have a 700 square foot interior, with a kitchen area, dining table, lounge area, and office spaces. There are also bedrooms and an attic, under a huge 15-foot skylight. The domes can comfortably accommodate up to six people, depending on the Indiegogo campaign.
“Oculus means ‘eye’ in Latin,” reads the press release from Oculis Lodges. “In architecture, it is a window or shape that has an oval or circular shaped opening. It symbolizes the union of earth and sky, which allows human prayer to ascend to heaven. It links architecture to the cosmos.
Outside, each dome will be equipped with a fire pit and seating area to hang out and enjoy nature with friends and family. There is a heated area for doing yoga or working out, outside. Additionally, each unit also has its own private hot tub and sauna that can accommodate four people.
There are also options to have the fridge stocked with organic food when you arrive. Discover the Oculis website and browse the available organic fruits and vegetables, breakfast and dinner kits, and beverages. Choose what you want, it will be waiting for you as soon as you arrive.
The 7-acre property housing the Oculis Lodge is just 25 minutes from Glacier, located between Seattle, Washington, and Vancouver, British Columbia. Mount Baker, near Glacier, has held the world record for the most snowfall in a single season since 1999. That year, the station got 1,140 inches of snow. And hikes like Table Mountain and Skyline Divide are great trails with stellar views.
The area where the lodge will be built certainly has no shortage of things to do or beautiful scenery to explore.
1 million dollars in a month?
Most Indiegogo campaigns struggle to achieve their goals. Others barely hit the mark. So how did Oculis Lodge manage to raise $10,000 in just 10 minutes? And how did he raise $1 million in just over a month??
You could attribute the campaign’s success to the professional 3D renderings of the beautiful domes and patios (which we use as photos throughout this article). Or, you could say that Youri Benoiston, the campaign creator and mastermind behind Oculis Lodge, has gone to great lengths to market his Indiegogo and get the word out to the right people.
You can also just ignore it as a good idea that got some serious traction.
But more realistically, the explosive funding secured by Oculis Lodge is the result of the booming glamping market. The US glamping market will overtake Europe’s by 2030. So these types of luxury getaway resorts will likely pop up all over the place over the next decade. And clearly, there’s a lot of interest in them, and also a lot of money to get them off the ground.
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