airbnb: Airbnb changes price display on app after customer complaints
“I heard you loud and clear, you feel like pricing isn’t transparent and payment tasks are a pain,” CEO Brian Chesky tweeted.
Chesky said Airbnb would make four changes starting next month, where guests could see the total price they have to pay upfront.
Guests would now be able to see the full price breakdown with Airbnb’s service fees, discounts and taxes, according to Chesky’s tweet. The San Francisco-based company will prioritize total price over nightly rate in its search ranking algorithm, Chesky said.
Chesky also said the company will launch new pricing and discount tools to allow hosts to set more competitive prices.
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Responding to customer complaints about customers having to perform payment tasks, Chesky said customers shouldn’t have to perform “unreasonable payment tasks such as stripping beds, doing laundry or vacuuming.”
Airbnb, which has lost about 37% of its share value so far this year, has benefited from strong travel demand but now faces the risk of soaring inflation and a dollar strong.
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