Cloud providers set up consulting services to facilitate transformations
But first, let’s talk about some synergies.
1. The new-age consultant.
Management consultants, you have been warned. There are new children in the neighborhood.
Public cloud providers are quickly building teams to help leaders rethink how different parts of their business can be organized through the cloud.
Insider’s Bianca Chan explored this trend with an article on how cloud providers like AWS, Microsoft Azure, and Google Cloud reinvent themselves as business consultants.
The inspiration for Bianca’s article was a recent comment from AWS CEO Adam Selipsky about how leaders are more interested in talking about transformation than technology.
“Digital transformation is moving to the cloud, which is driving organizational change and people are saying, ‘How should I organize my business? And I can see my culture changing, how can I proactively shape that?'” Selipsky said in a recent interview with SiliconANGLE.
Many of the larger cloud providers have set up teams focused on interfacing with the C suite to advise them on how moving to the cloud can be an opportunity to redesign things.
It’s not hard to see how this could become big business for cloud providers. If a company is committed to migrating to the cloud, why not take the opportunity to re-evaluate the way it does business?
Most businesses these days aren’t going for a lift-and-shift approach in which they simply move things that were on physical servers to the cloud. Instead, migrations are seen as a chance to reset, as Bianca explains in her article.
And if they wanted to make changes, who better than the people who know the technology best?
Cloud providers still have a long way to go to be a real threat to consultants, but there is potential there. Let’s not forget that AWS started as a small side business.
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