UnderTheDoormat signs agreement to open up Oman’s short-term rental market

Oman/United Kingdom: Visit Oman has signed a partnership agreement with the UnderTheDoormat Groupa deal that paves the way for the opening of government-approved short-term rentals in Oman.

During an official ceremony hosted by His Excellency Azzan Al Busaidi, Undersecretary of the Ministry of Heritage and Tourism in Muscat, the partnership agreement was signed between Shabib Al Maamari, Managing Director of Visit Oman, and Merilee Karr, founder and CEO of the UnderTheDoormat group.

As the partnership launches, International Resorts (ITCs) will lead this innovation in the Sultanate, including some of the largest real estate developers and hospitality companies. The first properties were commissioned with Hospiria technology in time for the World Cup in November.

ICTs, SMEs and, in the future, individual landlords with an approved license, will be able to access the global short-term rental market through a single technology system, Hospiria. This will connect their homes, villas or apartments to guests and travelers looking for short-term rental accommodation during their stay in Oman, through an officially approved channel.

The partnership will offer both large tourism businesses and SMEs the opportunity to provide their services to landlords and provide additional rental income opportunities as Hospiria technology will connect and market their properties through the largest online booking engines. online and aggregators in the world with a single system to distribute and manage their portfolios.

Merilee Karr, Founder and CEO of UnderTheDoormat Group, said: “Oman’s innovation in opening up the short-term rental sector to businesses and licensed owners is a game-changer for tourism in the country, and a great example of how technology can help enable responsible growth in our industry. We are delighted to partner with a forward-thinking market to open up short-term rentals to visitors from around the world wishing to experience the authenticity of this amazing country and stay in a beautiful house, villa or apartment for their visit, with confidence. . ”

“Hospiria’s technology spans the entire guest lifecycle, which will provide many benefits to landlords and short-term rental businesses – from distribution to over 40 channels (including Booking.com, Airbnb, Expedia , vrbo and Marriott Homes and Villas as well as Omani travel portals in the future), dynamic pricing to maximize rates, direct booking capabilities, automated check-in software and smart scheduling to enable owners and businesses to manage their customer experience efficiently and to the highest standards. The Hospiria platform will provide critical technology infrastructure to the country that will enable this ecosystem to thrive by supporting a balanced approach to opening up the industry,” he said. she adds.

Shabib Al Mamari, Managing Director of Visit Oman, said, “Through the Visit Oman gateway, the Hospiria platform will provide an efficient launching point for Omani businesses, SMEs and homeowners to place their apartments, villas and houses on short-term rental. term. market globally. This latest Visit Oman initiative with UnderTheDoormat fits into the broader and existing Oman Tourism Vision 2040 strategy, and serves to move the Sultanate of Oman towards a more diversified and developed tourism economy, and one that leverages the digital innovation and technology to maximize value for the Omani tourism market, as well as the tourism-related SME economy in Oman.

Approved and licensed businesses, SMEs and property owners in Oman who wish to express their interest in being part of the program can contact the Visit Oman team via the dedicated website www.visitoman.om and click on “Register Now” . Tourism management companies, operators and portals that want to access the system and accommodation for their customers can register with Visit Oman through the same link.

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